Ben Lucas

Wellbeing, Strategy, Marketing

I have 10 years experience in brand, media and communication strategy for agencies, publishers and startups, I've worked with some Australia's largest and smallest brands.I've also had a parallel career in mental health and wellbeing. I've worked as a speaker, facilitator, trainer and program builder in corporate settings, schools, mining, community and in startups.

Interested in connecting?
Linkedin
Email: [email protected]

Mental Health & Wellbeing

At the back end of high school and in my early 20s, I was navigating the loss of a parent to cancer and then several mates to suicide. The paradox of these expereinces led me to start a mental health project.This hobby became a job as I leveraged my public speaking and story telling ability. I've run wellbeing programs at mine sites across Australia with Sano Health, facilitated programs for Gotcha4Life in schools, community and corporate settings, taught Mental Health First Aid and spoken at many events.I previously worked in a marketing role at EAP startup Foremind where I combined both my careers.I'm currently working as Head of Customer Wellbeing for Streamtime, a work management software for creative businesses. This role is about building a predictive model for wellbeing support that identify unhealthy work patterns and surface support proactively.

Strategy & Marketing

I love to clarify problems, find insights and make plans. I do my best thinking at the front end of messy problems helping brands define what and who they stand for, then how to express that through brand or creative work.As a strategist I've worked on new client pitches and brief response, I've lead and won RFPs and dropped in as freelance support.As a marketer I've worked in early stage startups giving hands on support with brand positioning, campaign work and content strategy.I'm able to provide both high level thinking and hands on support, here's a handful of brands I've worked with, big and small:

Interested in connecting?
Linkedin
Email: [email protected]